24-year-old college student, beginner cook. Interview conducted June 3, 2025.
Occupation: College student
Cooking Frequency: 2-3 times per week
Typical Meals: Pasta, scrambled eggs, simple stir-fries
"Maybe twice a week? I mostly make pasta or scrambled eggs. Last week I burned grilled cheese so badly my roommate opened all the windows."
"They say things like 'cook until golden brown' but don't show pictures. Is 2 minutes enough? 5? I need someone to hold my hand!"
"I downloaded one but deleted it when it asked me to 'julienne carrots' on day one. I don't even own a proper knife!"
Sarah needs ultra-clear visual guidance and reassurance. A "beginner mode" with real-time mistake prevention would address her fear of failure.
"Yes! If I got a 'You Didn't Burn It!' badge, I'd definitely try more recipes."